TrafficG is one of the longer-running traffic exchanges in the online advertising space, offering free website traffic, manual surfing, banner advertising, referral rewards, geographic targeting and several additional traffic-generation tools.
The program’s current website reports more than 663,000 total members and more than 11,000 unique surfers in a recent daily snapshot. Those figures are program-reported and can change from day to day. TrafficG has been operating since 2001, according to its current copyright information.
At its core, TrafficG is a traditional traffic exchange: members visit other members’ websites and earn credits that can be used to generate visitors to their own sites.
But there is considerably more to it than that.
TrafficG also provides a banner exchanger, SuperSurf and SuperStart tools, a five-level reward program, geographic and interest-based targeting, a directory, promotional pages, contests and paid traffic packages.
That combination makes TrafficG worth looking at as a component of a larger traffic strategy rather than simply another place to exchange pageviews.
What Is TrafficG?
TrafficG is a targeted traffic exchange that allows members to promote websites through a combination of free traffic exchange activity and paid advertising.
The free membership includes:
- 1:1 traffic exchange
- Unlimited website promotion
- Five-level reward program
- Geographic targeting
- 38 supported languages
- Contests
- Banner exchange access
- Unlimited banner promotion
- TrafficG directory listing
- Personal promotional page
- 10 free visitor credits
- 1,000 free banner impressions
TrafficG also sells additional visitor packages and offers several paid membership levels.
The platform describes its traffic as targeted traffic and emphasizes its unique-surfers count as a way of distinguishing itself from exchanges that repeatedly send the same visitors.
As with any traffic exchange, however, “targeted” should not be confused with highly targeted buyer traffic. TrafficG provides advertising exposure; conversions depend on the offer, landing page, audience and overall marketing strategy.
How the Traffic Exchange Works
The basic TrafficG exchange operates at a 1:1 ratio for free members.
You surf other members’ websites and earn visitor credits. Those credits can then be used to send visitors to websites you have submitted.
The current public site lists the free exchange as 1:1.
That makes TrafficG relatively straightforward to understand.
You provide traffic to other members.
They provide traffic to you.
The upgraded memberships change the economics by increasing the number of credits generated from surfing.
TrafficG Membership Upgrades
TrafficG currently offers three main upgrade options in the member area.
Power Surfer — $6 Per Month
The Power Surfer upgrade provides:
- 100% more traffic
- SuperSurf timer twice as fast
- 250 bonus visitors per month
- 20,000 bonus banner impressions
- 110% skill rating
- 10% additional surfing credits through the skill rating
The 250 bonus visitors are listed by TrafficG as having a $3.50 value, while the banner impressions are listed at a $20 value.
Gold Surfer — $15 Per Month
Gold Surfer provides:
- 300% more traffic
- SuperSurf timer twice as fast
- 50% more credits per SuperSurf visit
- 750 bonus visitors per month
- 60,000 banner impressions
- 110% skill rating
- 10% additional surfing credits
This is a more substantial upgrade for someone who intends to use TrafficG heavily.
Corporate — $30 Per Month
The Corporate upgrade adds a larger advertising package and referral benefits.
It includes:
- 2,500 visitors per month
- 100,000 banner impressions per month
- 50% more credits per SuperSurf visit
- Twice-as-fast SuperSurf timer
- 110% skill rating
- New free referrals
- Referral bonuses
- Additional bonuses as introduced by TrafficG
The Corporate membership is therefore aimed more toward marketers who want to use TrafficG as an advertising and referral-building platform rather than simply as a manual traffic exchange.
TrafficG also offers three- and six-month upgrade options.
The SuperSurf System
SuperSurf is TrafficG’s faster surfing system.
The upgraded memberships make the SuperSurf timer twice as fast, and Gold and Corporate also provide 50% more credits per SuperSurf visit.
This creates an important difference between simply joining TrafficG and actually using an upgraded account.
If you’re surfing primarily to generate advertising credits, the speed and credit bonuses directly affect how efficiently you can produce those credits.
The 110% skill rating is another bonus. TrafficG states that this gives members 10% more surfing credits on top of their other bonuses.
For a heavy user, these improvements can make the upgrade considerably more useful than the free account.
SuperStart: A Different Way to Generate Traffic
One of the most interesting features of TrafficG for our purposes is SuperStart.
SuperStart is designed around using a special TrafficG URL as your browser homepage.
When you open a new browser window, TrafficG sends you to another member’s website. In exchange, that member’s activity can generate traffic back toward your own site.
The system also provides referral credits.
TrafficG states that members can earn 10% of the traffic generated by five referral levels through SuperStart.
The example displayed inside the member area illustrates the potential scale of the system.
It shows:
| Referral Level | Example Referrals | Credit Rate |
|---|---|---|
| You | 1 | 50% |
| Level 1 | 20 | 10% |
| Level 2 | 80 | 10% |
| Level 3 | 320 | 10% |
| Level 4 | 1,280 | 10% |
| Level 5 | 5,120 | 10% |
The example calculates a theoretical 13,650 visitors per day.
That number should be viewed as an illustration of how the system can scale, not as a prediction of what an individual member will actually receive.
The important point is that SuperStart introduces a traffic-generation mechanism separate from ordinary manual surfing.
That makes it particularly interesting from a traffic-recycling perspective.
SuperStart Remote
TrafficG also provides a “SuperStart Remote” referral URL.
This allows members to promote the SuperStart page itself and receive referrals and credits from the resulting activity.
There are specific rules attached to the remote version.
TrafficG states that:
- The page must be viewed for at least six seconds.
- Traffic must come from other websites.
- Autosurf and poor-quality sources are prohibited.
- The link should not be used in emails.
- Traffic does not have to be 100% unique.
This is important if you are considering incorporating SuperStart into a broader traffic system.
It isn’t simply a URL that should be thrown into every traffic source available. TrafficG explicitly monitors the traffic and prohibits certain sources.
TrafficG Banner Exchange
TrafficG also has a substantial banner-exchange component.
The current public site describes access to its banner exchange as part of the free membership.
The member area provides tools to:
- Add banners
- Convert credits into impressions
- Download banner-exchange software
- Install banner-exchange code
- Automatically assign impressions
- Track impressions
- Track clicks
- Monitor click-through rates
The banner exchanger operates separately from the normal website traffic exchange.
TrafficG’s exchanger FAQ states that the standard banner exchange operates at a 2:1 ratio, meaning two banner views generate one banner impression, before referral bonuses. The FAQ also describes a three-level referral structure paying 25%, 15% and 10% of exchanger activity.
That provides another reason to look at TrafficG as more than just a surf exchange.
Real-World Banner Statistics
Your current TrafficG member-area data also gives us something useful that generic membership claims don’t provide.
One of your banner ads currently shows:
- 14,395 impressions received
- 40 clicks
- 0.28% CTR
That’s a useful example of what actual banner exposure can look like inside the network.
It also reinforces why we separate impressions from clicks when evaluating banner advertising.
A large impression number does not automatically mean a large number of visitors or conversions.
The 0.28% CTR on this particular banner is simply the performance of that individual banner during the period shown; it should not be treated as TrafficG’s overall average.
Referral Program
TrafficG has a five-level reward program.
The public site specifically lists the five-level structure as one of the benefits of membership.
The SuperStart system also incorporates five levels of traffic-based referral rewards.
This gives TrafficG a network-building component in addition to its advertising functionality.
The upgrade structure adds another incentive because higher membership levels can provide stronger referral benefits and, in the Corporate plan, additional free referrals.
Again, the value depends on actual activity.
A five-level structure with inactive members doesn’t generate much.
A smaller but active downline can be much more valuable.
Geographic and Interest Targeting
TrafficG also offers geographic and interest-driven targeting.
The current site describes this as an improvement to its traffic system, allowing advertising to be targeted based on geography and interests.
The platform currently advertises support for 38 languages, which gives it an international audience rather than restricting the exchange to English-speaking users.
This can be useful when a website or offer is appropriate for a particular geographic market.
It can also be useful for testing different landing pages or offers against different traffic segments.
TrafficG Directory and Promotional Pages
Every free member also receives a listing in the TrafficG directory.
The directory is organized into categories such as:
- Business & Finance
- Internet
- Earning Online
- Entertainment
- Shopping
- Sports
- Travel
- Free Stuff
- Games
- Art & Graphics
TrafficG also provides members with their own promotional page.
This gives members additional places where their offers can potentially be discovered beyond the normal surf exchange.
The directory shouldn’t be viewed as an SEO replacement, but it is another exposure channel that comes with the account.
Buying Traffic
TrafficG also sells direct visitor packages.
The public website currently advertises traffic purchases starting at $7.
This provides an alternative to manually earning credits when a member simply wants to send additional traffic to a website.
For our purposes, however, the more interesting question isn’t necessarily whether purchased traffic is cheap.
It’s whether traffic generated through TrafficG can be used to create secondary value elsewhere in the system.
That’s a much more useful measurement for a traffic-recycling strategy.
Who Is TrafficG Best For?
TrafficG is best suited to marketers who want a broad collection of advertising tools rather than a simple surf exchange.
It can be useful for:
- Affiliate marketers
- Website owners
- List builders
- Traffic-exchange users
- Banner advertisers
- People promoting multiple websites
- Referral marketers
- International marketers
- People testing different traffic sources
The free account is also useful for testing the network before paying for an upgrade.
How We Use TrafficG
TrafficG fits into our strategy primarily as a traffic-generation and advertising source, rather than as a core co-op.
The basic 1:1 exchange gives us a straightforward way to trade surfing activity for visitors.
But the SuperStart system is where things get more interesting.
Instead of looking only at the visitor TrafficG sends to a page, we can look at whether TrafficG traffic can be routed into another part of our system where it produces additional value.
For example, a visitor could arrive at a strategy page, an offer page, a traffic-recycling page, or another advertising property.
The goal isn’t simply to count that visitor once.
We’re interested in what happens next.
That’s the central question behind our overall traffic strategy:
What does one visitor actually produce?
TrafficG gives us several ways to test that question because it combines ordinary exchange traffic, SuperStart traffic, banner impressions, referrals and other promotional tools.
The banner exchanger can also be useful independently.
Instead of spending all of our available traffic-exchange credits on website visits, some can potentially be directed toward banner exposure when a banner is the better advertising format.
That flexibility is one of TrafficG’s strengths.
Frequently Asked Questions
Is TrafficG free?
Yes. TrafficG has a free membership with a 1:1 traffic exchange, free visitor credits, banner impressions, directory listing and other promotional features.
What is TrafficG’s free surf ratio?
The current public site lists the free exchange at 1:1.
How much does TrafficG Power Surfer cost?
Power Surfer is currently listed at $6 per month.
How much does Gold Surfer cost?
Gold Surfer is currently listed at $15 per month.
How much does Corporate cost?
Corporate is currently listed at $30 per month.
Does TrafficG have a referral program?
Yes. TrafficG has a five-level reward program.
What is SuperStart?
SuperStart is a TrafficG traffic-generation system that uses a special homepage URL to generate member traffic and provides referral-based traffic rewards.
Does TrafficG have a banner exchange?
Yes. TrafficG provides a separate banner-exchange system with its own credits, impressions, software and website code. Its standard exchanger operates at a 2:1 view-to-impression ratio.
Does TrafficG provide targeted traffic?
TrafficG offers geographic and interest-driven targeting. However, traffic-exchange visitors should still be regarded primarily as advertising exposure rather than guaranteed buyers or leads.
Final Verdict
TrafficG is one of the more feature-rich traffic exchanges in our lineup.
The basic 1:1 exchange is useful, but it isn’t what makes TrafficG particularly interesting.
The combination of SuperSurf, SuperStart, banner exchange, five-level rewards, geographic targeting, directory exposure and multiple advertising options gives it considerably more depth.
For someone who simply wants to surf a few pages and receive some traffic, the free account is enough to test the platform.
For heavier users, the paid upgrades become more interesting.
The $6 Power Surfer is the inexpensive entry point.
The $15 Gold Surfer adds the 50% SuperSurf credit increase and significantly larger traffic and banner bonuses.
The $30 Corporate account is aimed at people who want the largest advertising package and additional referral benefits.
From our perspective, however, TrafficG’s biggest advantage is its ability to participate in a larger traffic system.
It gives us another source of visitors.
It gives us banner advertising.
It gives us referral activity.
And it gives us SuperStart as another potential traffic-generation loop.
That makes TrafficG more useful than a traffic exchange that only provides a simple surf-for-credits arrangement.
Bottom line: TrafficG is a well-established, multi-purpose traffic exchange with a broad collection of advertising and referral tools. Its SuperStart system and banner exchanger make it particularly worth testing as part of a larger traffic-recycling strategy.
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