If you’re looking for a traffic program that combines traditional traffic-exchange surfing with banner and text advertising, Banner Text Ads offers an interesting combination of features.
The platform allows members to promote websites through banner ads and text links while also participating in the site’s traffic-exchange system. Free members can join and surf for credits, while Pro members receive a better surf ratio, monthly credits, increased advertising capacity, and additional team and affiliate features.
The current Banner Text Ads website promotes both banner and text advertising and describes the platform as a way to put websites, products, and special offers in front of other members. The site currently reports 475 members, more than 7.8 million banner impressions, and more than 6.6 million text-ad impressions. These figures are program-reported statistics rather than independently audited traffic numbers. (banner-textads.com)
For our purposes, Banner Text Ads fits best into the Traffic Exchange / Banner Advertising / Text Advertising categories.
What Is Banner Text Ads?
Banner Text Ads is a traffic-exchange and advertising platform built around three basic activities:
- Surfing websites to earn advertising credits
- Promoting websites with banner advertisements
- Promoting websites with text advertisements
The program offers both Free and Pro memberships.
The Free membership allows members to participate without purchasing an upgrade, while Pro provides a number of improvements designed for members who want to generate more traffic and advertise more aggressively.
The current public website emphasizes banner and text advertising, including guaranteed exposure, impressions, and clicks. (banner-textads.com)
How the Traffic Exchange Works
Banner Text Ads uses a credit-based traffic-exchange system.
Free members have a 2:1 surf ratio, while Pro members receive a 1:1 surf ratio.
In practical terms, the Pro membership makes the surfing side of the program considerably more efficient.
The surf timer is also reduced from 10 seconds for Free members to 8 seconds for Pro members.
That means Pro members spend less time viewing each site while receiving a better surf ratio.
For someone planning to actively use the traffic exchange, those two changes alone can make a noticeable difference.
Banner Advertising
Banner advertising is one of the major features that separates Banner Text Ads from a basic traffic exchange.
Members can submit banner advertisements and use their advertising credits to generate impressions.
The current membership comparison allows:
- Free: up to 100 banners
- Pro: up to 1,000 banners
There is also a significant difference in the number of impressions associated with each advertising credit:
- Free: 20 banner impressions per credit
- Pro: 40 banner impressions per credit
Therefore, Pro members receive twice as many listed banner impressions per advertising credit.
That’s an important part of the Pro value proposition.
Text Advertising
Banner Text Ads also supports text advertising.
Free members can have up to 100 text links, while Pro members can have up to 1,000.
The current comparison lists:
- Free: 20 text impressions per credit
- Pro: 40 text impressions per credit
So the same basic advantage applies to text advertising as well.
For marketers who prefer a short headline and call to action rather than a graphical banner, text advertising provides another way to test an offer.
Free vs. Pro Membership
Here’s the current feature comparison:
| Feature | Free | Pro |
|---|---|---|
| Surf Ratio | 2:1 | 1:1 |
| Timer | 10 sec | 8 sec |
| Monthly Credits | 0 | 10,000 |
| Banners Allowed | 100 | 1,000 |
| Banner Impressions/Credit | 20 | 40 |
| Text Links Allowed | 100 | 1,000 |
| Text Impressions/Credit | 20 | 40 |
| Referral Upgrade Commissions | 10% | 10% |
| OTO Commissions | 10% | 10% |
| Referral Credits | 10% | 20% |
| Birthday Gifts | Yes | Yes |
| Daily Login Bonus | Yes | Yes |
| Loyalty Rewards | Yes | Yes |
| Private Messages | Yes | Yes |
| Daily Surf Prize | Yes | Yes |
| My Top Sites | Yes | Yes |
| Super Splash Page | Yes | Yes |
| Surf Goal Bonus | Yes | Yes |
| Surfer Rewards | Yes | Yes |
| Team Surfing | Yes | Yes |
| Create Team | No | Yes |
| Account Balance Transfer | No | Yes |
| Affiliate Outreach | No | Yes |
The biggest differences are the improved surf ratio, monthly credits, larger advertising limits, increased impressions per credit, higher referral credits, and additional team-related features.
Pro Membership Pricing
Banner Text Ads currently offers two Pro upgrade options:
Pro Monthly — $15.00
Pro Yearly — $150.00
Both options are listed as non-subscription upgrades.
That is worth pointing out because the word “monthly” can sometimes imply an automatically recurring charge. In this case, the available upgrade information specifically describes both the monthly and yearly options as non-subscription purchases.
The yearly option also provides a discount compared with purchasing twelve monthly upgrades.
Twelve $15 monthly purchases would total $180, while the yearly option is $150.
That represents a $30 savings over twelve monthly purchases.
Monthly Credits
One of the most significant Pro benefits is the inclusion of 10,000 monthly credits.
Free members receive 0 monthly credits.
This gives Pro members a recurring monthly allocation of credits that can be used within the program.
When combined with the Pro advertising rate of 40 banner or text impressions per credit, the monthly credit allowance becomes a significant part of the upgrade’s potential advertising value.
However, it is important not to confuse the number of available impressions with guaranteed clicks, leads, or sales.
Credits provide advertising exposure.
What happens after that exposure is what ultimately determines the value.
Referral Credits
Referral credits also increase with the Pro membership.
Free members receive 10% referral credits, while Pro members receive 20%.
Both Free and Pro members are listed as receiving 10% commissions on referral upgrades and OTOs.
Therefore, the primary referral advantage of Pro is the increased credit percentage rather than an increased cash commission percentage.
Team Features
Banner Text Ads also has a team-building component.
Both Free and Pro members can participate in Team Surfing, but only Pro members can Create Team.
Pro members also receive:
- Account Balance Transfer
- Affiliate Outreach
These features give Pro members additional tools for building and working with a team.
For someone who only wants to advertise a website, they may not be particularly important.
For someone who wants to become more active within the program and build a referral organization, they become more significant.
Member Rewards
Banner Text Ads includes several features designed to encourage continued member activity.
Both Free and Pro members receive access to:
- Birthday Gifts
- Daily Login Bonus
- Loyalty Rewards
- Private Messages
- Daily Surf Prize
- My Top Sites
- Super Splash Page
- Surf Goal Bonus
- Surfer Rewards
- Team Surfing
This makes Banner Text Ads more than simply a place to purchase advertising.
There are several incentives designed to keep members returning and participating.
Current Program Statistics
The current public website displays the following statistics:
- 475 members
- 7,834,610 banner ads shown
- 6,696,610 text ads shown
- $15.37 cash jackpot
These are figures displayed by the program itself. (banner-textads.com)
The numbers give us an indication of the amount of advertising activity taking place on the platform, but they should not be interpreted as independently verified traffic statistics.
The current membership count is also relatively small compared with some of the larger traffic exchanges.
That isn’t necessarily a problem.
A smaller audience can still be useful if the members are active and the traffic is relevant to the offers being promoted.
What Kind of Traffic Can You Get?
Banner Text Ads is particularly relevant to marketers promoting online-business-related offers.
Potential destinations include:
- Traffic exchanges
- Safelist mailers
- Banner networks
- Text-ad programs
- Affiliate programs
- Lead-generation pages
- Marketing tools
- Online business opportunities
- Strategy pages
- Email-list signup pages
Of course, traffic from a marketing-oriented audience doesn’t automatically become a lead or customer.
The quality of the traffic has to be measured by what visitors actually do once they arrive.
Banner Advertising vs. Traffic Exchange
This is where Banner Text Ads becomes more interesting.
A traditional traffic exchange generally revolves around earning credits by surfing and then spending those credits to receive visitors.
Banner Text Ads adds banner and text advertising to that system.
That gives members multiple ways to participate.
You can surf to earn credits.
You can use credits for banner advertising.
You can use credits for text advertising.
You can participate in team surfing.
You can earn referral credits.
And Pro members receive additional tools and a monthly credit allocation.
That makes the platform more versatile than a traffic exchange focused exclusively on website surfing.
Is Banner Text Ads Part of the VIRAL Strategy?
I would not classify Banner Text Ads as a core VIRAL strategy component.
Instead, I’d classify it primarily as a:
Traffic Exchange + Banner Advertising + Text Advertising
program.
That’s an important distinction.
Our VIRAL strategy is built around programs where the structure itself can create additional traffic, exposure, referrals, or network growth.
Banner Text Ads appears to be primarily a credit-based traffic exchange with additional advertising formats, rewards, and team features.
That doesn’t make it less useful.
It simply gives it a different job within the overall traffic system.
For example, Banner Text Ads could potentially be used to send traffic to a strategy page, lead-capture page, or another component of the larger system.
How We Use Banner Text Ads
We would approach Banner Text Ads as another traffic source rather than expecting it to function as the entire marketing strategy.
The logical starting point is the Free membership.
Get familiar with the surfing system.
Determine how quickly credits accumulate.
Test the traffic.
Then test those credits through both banner and text advertising.
One of the more useful experiments would be a simple comparison between the two advertising formats.
For example:
Banner Ad → Strategy Page
versus:
Text Ad → Strategy Page
The destination can remain the same while the advertising format changes.
Then we can compare:
- Impressions
- Clicks
- Click-through rate
- Leads
- Sales
- Cost per lead
- Cost per acquisition
This gives us much more useful information than simply counting impressions.
Should You Upgrade to Pro?
The Pro membership provides some meaningful advantages.
The most obvious are:
1:1 surfing instead of 2:1
8-second timer instead of 10 seconds
10,000 monthly credits
1,000 banners instead of 100
40 banner impressions per credit instead of 20
1,000 text links instead of 100
40 text impressions per credit instead of 20
20% referral credits instead of 10%
Plus the ability to create teams, transfer account balances, and use Affiliate Outreach.
At $15 for the non-subscription monthly upgrade, the Pro account is relatively inexpensive compared with many paid traffic programs.
The $150 non-subscription yearly upgrade provides an additional discount for someone who already knows they plan to use the program throughout the year.
That doesn’t mean everyone should immediately upgrade.
If you’re simply curious about the program, the Free membership provides a way to test it first.
But for someone who plans to actively surf, advertise, build a team, and take advantage of the monthly credits, Pro offers considerably more functionality.
What We Like About Banner Text Ads
Multiple Advertising Formats
Having both banner and text advertising gives advertisers more ways to test offers.
1:1 Pro Surf Ratio
The Pro ratio is a substantial improvement over the Free 2:1 ratio.
10,000 Monthly Credits
The monthly Pro credit allocation gives active advertisers a significant pool of credits to work with.
40 Impressions Per Credit
Pro members receive twice the listed banner and text impressions per credit compared with Free members.
Larger Advertising Limits
The jump from 100 to 1,000 banners and text links provides considerably more room for advertisers who manage multiple campaigns.
Team Features
Pro members gain the ability to create teams and access additional tools such as Affiliate Outreach and Account Balance Transfer.
Non-Subscription Upgrade
Both the $15 monthly and $150 yearly Pro options are listed as non-subscription purchases.
Free Membership
You can test the program before deciding whether the Pro upgrade makes sense.
Things To Keep in Mind
The first thing I’d keep in mind is the relatively small membership base.
The site currently reports 475 members. (banner-textads.com)
The second is that impressions are not conversions.
Thousands of impressions can be generated without producing many clicks.
And clicks don’t necessarily become leads or sales.
That’s why actual campaign results matter much more than raw impression counts.
The third consideration is that the value of Pro depends on how actively you use the platform.
If you aren’t going to surf, advertise, use the monthly credits, or take advantage of the team and referral features, many of the Pro benefits may go unused.
Is Banner Text Ads Worth Trying?
Yes, I think Banner Text Ads is worth testing.
The combination of traffic-exchange surfing, banner advertising, text advertising, member rewards, referrals, and team features gives it more depth than a simple traffic exchange.
I’d start with the Free membership and learn how the system works.
Once you’ve established that the traffic is useful and you can actually put the available credits to work, the Pro upgrade becomes much easier to evaluate.
At $15 for a non-subscription monthly upgrade, Pro is inexpensive enough that active users may find the additional features worthwhile.
The most important question isn’t:
“How many impressions can I get?”
It’s:
“What does one visitor actually do after they arrive?”
If those visitors turn into leads, referrals, sales, or additional traffic within our overall system, then the value of Banner Text Ads becomes considerably greater.
Final Verdict
Banner Text Ads is a traffic exchange with a strong emphasis on banner and text advertising.
The Free membership provides a good way to test the platform, while the Pro membership significantly improves the economics for active users.
The difference between a 2:1 and 1:1 surf ratio is meaningful.
So is the jump from 20 to 40 impressions per credit for both banner and text advertising.
The 10,000 monthly Pro credits, larger advertising limits, increased referral credits, and additional team features make the $15 non-subscription Pro upgrade worth considering for anyone who intends to use the platform seriously.
The $150 yearly option can make even more sense for long-term users because it saves $30 compared with twelve monthly purchases.
At the same time, the current membership base is relatively small, so I wouldn’t assume that the program will automatically deliver large amounts of high-quality traffic.
I’d test it.
Track it.
Compare banners against text ads.
And most importantly, measure what happens after the click.
For our directory, I’d categorize Banner Text Ads as a Traffic Exchange / Banner Advertising / Text Advertising program rather than a core VIRAL component.
That gives it a useful role in the larger traffic system without pretending that every traffic source needs to be a viral multiplier.
Get Our Traffic Promo Codes
If you’re using traffic exchanges, safelist mailers, banner networks, text-ad programs, and other traffic sources, promo codes can help reduce the cost of getting started or upgrading.
We make our available traffic-program promo codes and special offers available through our email list.
Join the list to receive promo codes, traffic resources, and other marketing information as they become available.
